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Lead-Generating Books

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Take Control of Your Retirement Plan by Radon Stancil, CFP

The book is the new business card. In fact, it’s the mother of all business cards. If you need to sell your business, your service, or yourself, there is no better marketing tool than Lead-Generating Books. The goal of a lead-generating book is not to earn royalties—it’s to gain customers. Books also position you as [...]